Karin Gydemo Granlöf
Strategic Development Expert with a passion for Business Development
About
Strategic innovator who transforms concepts into reality. Developed and run several large projects that generated sustainable growth and stable organizations. With long and broad experience from private, public and non-profit sectors, I contribute to positive change that lasts over time where the process is filled with positive energy towards a clear goal. Thrives equally well as a consultant, coach or through board assignments and enables broad involvement and ownership. Additionally, through the agency Future Fridays AB, my business partner Linda Wasell and I have developed innovative training programs, recognized for their effectiveness in facilitating rapid corporate change within the tourism sector, particularly amidst the challenges posed by the pandemic. With a strong sense of customer demand and on top of that a strategic and innovative mindset we work to achieve results with that energy that lifts the work to new levels. Future Fridays experience in both large and small companies, many years with public companies as well as within political and international non-profit organisations gives a strong competitive advantage in our execution. The competence extends through the entire deal, from analysis to planning, implementation and follow-up. The customers can be found in segments such as the hospitality industry, medical technology, the construction industry, sporting and cultural events, municipalities and regions. Through our own developed models and tools, based on pedagogy for adult learning and goal fulfilment, Future Fridays ensure a successful process with both great commitment and a joyful ride on the way towards your goals. To be part of something that unfolds. Preferably develop but also dismantle and sometimes complicate which means that I see opportunities where others usually see problems. My ability to identify how short-term efforts also produce long-term effects combined with new ways of solving old problems creates results where we also have real fun at work.
Skills
Experience
Owner and co-founder
Future Fridays AB
2018 — Present
Process management for municipalities and destinations in their work to produce strategies, plans and policies. Cultural and brand trips for international companies. Competence and development support for the industrial and construction industry. Project support, drafting, project logic, follow-up, evaluation. Workshops and skills development initiatives for the private, public and non-profit sectors. Initiated and developed Business Development programmes - where hundreds of SME`s successfully attended to cope och overcome the effects from the pandemic. Educate in Product Development, Revenue Management, Sales and CRM. Moderator/process leader for municipalities' citizen dialogues and strategy work. Communications advisor to founders/investors.
Vice Presicent & Project Manager
Jämtand Härjedalen Tourism
2008 — 2021
- Responsible for JHT's project operations where approximately SEK 120 million in various investments were project owned under Karin's management. Management & development for the companies and destinations project managers, development & implementation of business and product development efforts in the region, project logic, follow-up and evaluation. Developed JHT's value guide, Export handbook and Regional Tourism Strategy.
Education
Master's degree in Political Science
Mid University
1996 — 2000
